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With high fuel costs, SUV's took a backseat to the Ford car lineup.  But with the redesign of the Explorer, Edge, and Escape, they were back in the spotlight and unstoppable as ever. We brought this unstoppable spirit to life in a comprehensive broadcast, print, digital and social campaign. At the end of that year, Ford had one of the best sales quarters in the company’s history and the SUV lineup got plenty of the credit.  

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