Women Who Power America Forward

As a follow up to our first campaign designed to help change perceptions that Ford is a brand for men, we created "The Women Who Power America Forward." This work celebrates the women who are out there building, shaping and moving our country forward.  This multi-faceted campaign that lived everywhere from social platforms to podcast integrations to a live LinkedIn panel, contained over 250 pieces of content.  And it was created, produced and launched in the midst of the global pandemic by almost totally female team.

Screen Shot 2021-04-11 at 6.37.59 PM.png
Screen Shot 2021-04-11 at 6.26.34 PM.png
Screen Shot 2021-04-11 at 6.25.40 PM.png
Screen Shot 2021-04-11 at 6.26.04 PM.png